How Recipient Choice Works?
Let your recipients choose what they actually want—from a curated collection of high-quality gifts.
Recipient Choice is one of the most flexible and popular ways to send recognition. Instead of selecting a specific item, you empower the recipient to choose a gift that fits their preferences, interests, and lifestyle.
✨ What is Recipient Choice?
With this option, you send a digital gift link that opens up a personalized shopping experience. Recipients select from a pre-curated collection of gifts—ranging from physical products to digital gift cards.
You still choose the budget and collection; they choose the gift.
🛠 How it works
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You select a Recipient Choice collection (e.g. $50 Collection) when sending a gift
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Your recipient receives a link via email or text
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They click the link and browse gift options within the assigned budget
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They select their preferred gift, enter any shipping details if needed, and submit
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Once claimed, you can track status and feedback in your dashboard
📦 What do recipients see?
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A branded gift landing page (no mention of pricing)
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A curated list of high-perceived-value gifts
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The ability to choose a digital or physical gift (depending on collection)
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An option to leave a thank-you note
📅 How long do recipients have to choose?
Most Recipient Choice links stay active for a year unless otherwise specified. If the link expires before being claimed, the gift is marked as unclaimed in your dashboard.
Need to resend a link? You can do that from the Orders tab.
💡 Pro Tips
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Use Recipient Choice when you're unsure of preferences or need to scale easily
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Encourage recipients to fill out their Care Profile or Wishlist to personalize future gifts
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You can still add a personal message or eCard to accompany Recipient Choice gifts