---
title: Using Different Branding for Different Orders
description: Yes, you can use different branding for different orders—but recipients will see your most recently updated branding if gift windows overlap.
---

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June 18, 2025

# Using Different Branding for Different Orders

## How branding works when managing multiple gift orders.

Yes, you can use different branding for different gift orders! This is especially useful when recognizing multiple teams, departments, or occasions with a tailored look and feel.

Branding applies platform-wide for all orders that are **active at the same time**. If two or more orders overlap (i.e., recipients are selecting gifts during the same window), **they will all see your most recently updated branding**.

To ensure each group sees the intended branding:

- Use non-overlapping gift windows, or
- Update branding **after** one window closes and **before** the next opens.

### 🧠 Best Practices

- Plan your send windows in advance if you want to tailor branding by group.
- Coordinate gift timelines around campaigns, departments, or milestones.

 

- [Getting Started](https://docs.caroo.com/help/getting-started?hsLang=en)
- [Sending & Managing Recognition](https://docs.caroo.com/help/sending-managing-recognition?hsLang=en)
- [Gifts, Recipient Choice & Personalization](https://docs.caroo.com/help/gifts-recipient-choice-personalization?hsLang=en)
- [Orders, Tracking & Delivery](https://docs.caroo.com/help/orders-tracking-delivery?hsLang=en)
- [For Recipients](https://docs.caroo.com/help/for-recipients?hsLang=en)
- [Account, Billing & Administration](https://docs.caroo.com/help/account-billing-administration?hsLang=en)
- [FAQ](https://docs.caroo.com/help/faq?hsLang=en)

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